OFFICIAL PUBLICATION OF THE NEBRASKA SOCIETY OF CERTIFIED PUBLIC ACCOUNTANTS

Pub. 4 2022 Issue 4

Presidents-Message-Feature-Image

President’s Message – Solving Your Problems Is Our Passion

This story appears in the
Nebraska CPA Magazine Pub 4 2022 Issue 4

At the Nebraska Society of CPAs, we pride ourselves on finding solutions to your concerns and problems. This might mean seeking a legislative solution to help Nebraska CPA firms continue to thrive in our state.

While “busy season” for CPAs has come and gone, summertime at the Nebraska Society of CPAs is one of your organization’s busiest seasons. CPE is full throttle ahead and our Fall Conference and Annual Meeting are just around the corner. Several exciting months lie ahead!

At the Nebraska Society of CPAs, we pride ourselves on finding solutions to your concerns and problems. This might
mean seeking a legislative solution to help Nebraska CPA firms continue to thrive in our state. Another time, it’s pulling together a group of CPAs to provide input to the Nebraska Department of Revenue on a new form or process. Other times, it’s quickly developing a CPE course on an emerging issue, or publishing an article on a legal matter, or participating in a research study that might result in new strategies, or pursuing a new business partnership to provide
you discounted products and services.

Whatever your concerns or problems may be, our focus remains: “Every member. Every day.”

The Society is continually working for you and your profession.

A significant pain point we’re trying to address at this time is the profession’s pipeline problem—defined as the accounting profession’s struggle to recruit students while simultaneously losing unprecedented numbers of CPAs to retirement. Although this issue is not specific to our state, we know there are things we can do to help you right here in Nebraska.

Our most recent effort includes the creation of a new video geared toward high school students, featuring Society Past Chairman Ryan Burger of GBE CPA in Seward and produced by RightEye Digital of Lincoln.

In the video, Burger explores opportunities available in the accounting profession and what it takes to become a CPA. He lets students know that becoming a CPA is an exciting and rewarding career choice. You’ll find the 38-minute lesson online at
www.nescpa.org/careers/videos. We encourage you to share the video with your local high schools and accounting teachers!

A shout out to Deloitte for providing the funding that made the video possible and to the University of Nebraska-Lincoln College of Business for allowing us to use their facility for filming.

Your Society has another video in the planning stages, highlighting the vast opportunities in accounting. We’re discussing other innovative ways to inspire the next generation and help you with the accounting talent shortage.

In addition, the Foundation of the Nebraska Society of CPAs is doing its part to grow the CPA pipeline by providing scholarships to accounting students attending 14 universities and colleges in Nebraska—stay tuned for more information about our Foundation and 2022-2023 scholarship recipients in an upcoming issue of the Nebraska CPA
journal.

And don’t forget that as a member, you can post your organization’s job openings for free on our website at www.nescpa.org/job-postings/add.

What else can we do to help? Please feel free to reach out to me with your thoughts and ideas.

Joni Sundquist is president and executive director of the Nebraska Society of CPAs. You may contact her at
(402) 476-8482 or joni@nescpa.org.